Entry #5: Beauty Blogger
https://www.youtube.com/watch?v=tDT0kGlx52o
The ad aims to persuade consumers to reconsider their existing insurance coverage because there are numerous unforeseen events that may arise in life that their employers won't provide financial support for. Customers should equate Allstate with safety and security. Allstate has you covered no matter what occurs in life.
In this Allstate Mayhem commercial, Mayhem is an aspiring beauty blogger who is filming a how-to video on how to style mermaid hair. The commercial shows a man curling his hair with a hot straightener while wearing under-eye patches to cure dark circles.
It's funny to see an adult man use curlers to entice followers by acting like a teen girl. But when Mayhem discovers that placing a hot straightener on a towel might generate mayhem, which can be covered by Allstate insurance, things take a severe turn.
Hey Deasia! I agree with you about the ad. The ad is targeting parents who have teen girls to get house insurance. i like the part where he using curlers and acting like a teen girl.
ReplyDeleteHi Deasia. You're right about the ad. It's very humorous to see a fully grown man pretending to be a teenage girl doing a beauty girl. Also the target audience is people who need the right coverage insurance but don't know it yet. Great work.
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